On the Internet, there are more than 182,000 active e-commerce websites, illustrating the fierce competition among businesses. Hence, making an informed decision about the tech stack for the best technology for eCommerce website building is essential to steer the business in the right direction. When building an e-commerce platform, the market offers a plethora of technologies, which may or may not be suitable for building a digital store. Depending on the complexity, functionality, budget, time and expertise, outsourcing your project to a reliable development company can be a wise choice.
Typically, an e-commerce or mobile app development firm utilizes open-source content management systems like WordPress, Drupal, Joomla, etc., or opts for turnkey solutions such as Shopify or Wix.
These are a few techniques the current market offers, but the biggest concern is which one is perfect for your business. This decision is crucial from a business perspective because the e-commerce platform will serve as a bridge between you and your customers.
Moreover, a well-designed e-commerce platform facilitates creating a strong connection with buyers through features like secure online payments and faster page loading speeds.
In this article, we will explore different technologies, platforms, and e-commerce builders you can consider for developing an e-commerce platform with essential features.
Before diving into the technical aspects, let’s quickly understand what an e-commerce website is and why its development is important.
An E-commerce Website – In a Nutshell
An e-commerce platform is a digital shop where sellers showcase products and customers purchase them online. Unlike traditional brick-and-mortar stores, all services are provided over the Internet. Through an e-commerce portal, vendors can sell a variety of products and services. Customers can place orders from the comfort of their homes; consequently, sellers will process, fulfill, and deliver them within a specified timeframe. The availability of services over the Internet, consequently, sets e-commerce stores apart from physical shops, thereby offering flexibility to customers with robust features. Even small to medium enterprises, moreover, can choose an affordable e-commerce development solution, and consequently, start selling their products online. Now, let us understand the importance of e-commerce development.
Why E-commerce Development is Necessary?
With evolving technologies, shopping methods are also changing worldwide. Nowadays, people expect groceries to be delivered within minutes. Similarly, e-commerce websites are revolutionizing the retail business landscape with their robust features.
According to a Nasdaq report, by 2040, over 95% of purchases will be made online. These strong numbers indicate that e-commerce is poised to expand significantly in the coming years.
Despite growing online sales, many businesses have not yet established an online presence. A BigCommerce survey reveals that although online purchases have increased by 23%, more than 46% of SMEs still do not have a website.
However, just having an online presence isn’t enough. You need, therefore, an attractive website with, in addition, essential functionalities to, ultimately, accelerate business growth.
Best Technologies for Building E-commerce Platforms
The market is, indeed, filled with various technologies and tools that are suitable for building B2B e-commerce platforms. The key, therefore, is to find the perfect platform or methodology for establishing your business online. Here, we present the top 5 technologies, along with their pros, cons, and features, for creating an e-commerce website.
WordPress + WooCommerce
WordPress is, in fact, a popular and widely used tech stack for building, moreover, feature-rich e-commerce platforms. It’s easy to set up and start using its content management system; in fact, it requires little or no expertise. The WooCommerce plugin, therefore, adds additional functionality; consequently, it becomes a reliable tool for creating digital shops. WordPress, in combination with WooCommerce, is used by over 41% of online businesses worldwide; furthermore, this statistic highlights its popularity and effectiveness in the e-commerce landscape. The basic version is free, making it a popular choice.
Features:
- Multiple Theme Support
- Enhanced Data Privacy
- Open Source
- Feature-Rich Plugins
- Social Media Integration
Advantages:
- Open-source platform, constantly optimized by a community of developers
- Ideal for small to medium companies
- Easy to use, offers high returns
Disadvantages:
- Performance lag with more than 1000 products
- Limited scalability
Pricing: Freemium (Our services link)
Shopify
Shopify is one of the best technologies for building e-commerce platforms; moreover, it offers multiple free and paid features, as well as premium themes. It allows customization and includes functionalities like marketing tools, promo codes, free shipping, unlimited products, and excellent customer support. Furthermore, thousands of plugins enhance its functionality, making it a great choice for small to medium-sized businesses. Shopify website link,,
Features:
- Improved Inventory Management
- Order and Shipping Management
- Marketing Plugin Support
- Payment Gateway Integration
- Omnichannel Support
Advantages:
- Subscription-based pricing model
- Ideal for small e-commerce platforms
- Affordable and easy to use
Disadvantages:
- Limited customization
- Performance issues with more than 1000 products
Pricing: Plans start from $29 per month (14-day free trial)
Magento
Magento is, in fact, an open-source PHP-based platform that not only enables developers to create excellent e-commerce websites but also tailors them to client needs. It offers features like multiple store management from a single dashboard, mobile compatibility, easy integration, a smooth shopping experience. SEO friendliness, consequently, it has become a preferred choice among developers and business owners.
Features:
- SEO Friendly
- Catalogue Management
- Reporting and Analytics
- Easy Checkout, Payment, and Shipping
- Mobile Compatibility
Advantages:
- Highly customizable
- Stable performance with over 1000 listings
- Ideal for building a comprehensive e-commerce website
Disadvantages:
- Not affordable for small businesses
- Requires time, resources, and expertise
Pricing: Freemium
Drupal Commerce
Drupal Commerce is an open-source, free content management framework; thus, it is perfect for creating and managing e-commerce websites, even without prior technical knowledge. It supports advanced features and, consequently, helps rank on SERPs with its responsive design. Sites built with Drupal can, therefore, be easily viewed on various devices; consequently, they do so without compromising the platform’s appearance. Companies like Nokia, Tesla, and NASA use Drupal Commerce.
Features:
- Marketing Features Support
- Merchandising
- External App Integration
- High Security
- Drag and Drop to Build
Advantages:
- Completely free, including modules
- Easy integration with third-party tools
- Regular security updates
Disadvantages:
- Not affordable for small online stores
- Complex, requiring time, resources, and expertise
Pricing: Freemium
Presta Shop
Presta Shop is, indeed, an excellent platform for businesses looking to leverage, furthermore, an open-source tool for creating e-commerce websites. It supports features like inventory management, multiple payment gateways, multilingual and multicurrency support, and exceptional SEO capabilities, increasing visibility on search engines. It allows, moreover, effortless customization with high-quality themes and, additionally, added functionalities.
Features:
- SEO Friendly
- CRM Support
- Inventory Management
- Analytics Support
- Unlimited Listings
Advantages:
- Subscription-based pricing model
- Ideal for small e-commerce platforms
- Affordable and easy to use
Disadvantages:
- Limited customization
- Performance issues with over 1000 products
Pricing: Freemium
Summary
The technological landscape offers numerous tools and methodologies best technology for ecommerce website building, but only a few are ideal. The top 5 technologies listed above, along with their advantages, disadvantages, and features, thus provide excellent options for creating a feature-rich e-commerce website. Selecting the right tech based on your requirements and budget, consequently, allows you to align it with your company goals and objectives. As a result, this ensures successful outcomes.
best technology for ecommerce website building
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